Data-Driven Truck Parking Intelligence
Your reliable technology partner for winning proposals and executing State DOT projects. We refine fragmented data into a universal, practical framework so consultants can focus entirely on core strategies.
Our Story: Overcoming Field Limitations
Trucking Lab was born out of practical challenges experienced firsthand in freight infrastructure planning and inter-agency coordination. We recognized clear limitations in the existing data and analytical models that practitioners had to rely on:
Outdated Data
Existing inventories often differed from reality. Documented spaces were sometimes non-parking facilities, restricted by city ordinances, or transitioned to paid parking without record updates.
Fragmented Standards
Without a standardized methodology, counting methods varied by state. A location recorded as a 50-truck capacity in one state might effectively accommodate only 35 under another standard.
Static Measurement
Manual field snapshots taken a few days a year fail to provide real-time usage metrics. We needed a system to estimate missing data points and capture crowdsourced, dynamic availability.
Impractical Models
Existing freight models were mostly limited to specific regions or required difficult-to-obtain variables, making them impractical for general, widespread use.
Our Solution: A 3-Layer Analytical Framework
We provide a systematic analytical framework designed to substantiate the need for infrastructure investments seamlessly.
Layer 1. The Fact (Base Data & Inventory)
We replace outdated surveys with verified, standardized parking inventory, availability, and amenity data. This establishes objective facts about the current landscape, saving the time and cost associated with manual data verification by junior consultants.
Layer 2. The Science (Demand Model & Patterns)
Moving beyond simple statistics, we offer a systematic diagnosis. Using our proprietary Truck Parking Demand Model and pattern analysis, we identify exactly where and what type of facilities (overnight vs. staging) are needed—without relying on expensive trajectory data. We visualize unmet demand and undesignated risk zones.
Layer 3. Qualitative Insight
We support the core justifications required for federal grant applications. Utilizing AI-driven sentiment analysis on thousands of real-world internet comments and driver feedback, we effectively replace costly surveys and substantiate your infrastructure plans from crucial safety and equity perspectives.
Why Partner with Trucking Lab?
We know your internal teams are highly capable. However, proposal evaluations are comparative. Partnering with Trucking Lab mitigates the risk of a competitor bringing stronger behavioral insights or more accurate data to the table.
We provide curated, engineering-grade data—not just scraped app information—making our solutions faster and more cost-effective than using internal billable hours. Because your ultimate goal isn’t just writing a report; it’s winning the work.
Founded on Real-World Experience
Built by Troy Choi, Ph.D., a licensed Professional Engineer with over 10 years of hands-on experience within public agencies, specializing in freight planning and truck parking demand modeling.
We know the exact frustrations of dealing with unverified data in the field. We understand what it takes to deliver the engineering rigor required for DOT policy defense and funding justification.